What's New
You can now follow SCP website updates on Twitter!

The latest books in the ACP series have been released!

Members will get a 30% discount on both the HANDBOOK OF BRAND RELATIONSHIPS, edited by Debbie MacInnis, C.W. Park, and Joe Priester and VIRTUAL SOCIAL IDENTITY AND CONSUMER BEHAVIOR, edited by Natalie Wood and Michael Solomon.
 
     
 Home Members Media PhD Students Industry Society JCP